How-to: Build a product launch timeline

How-to: Build a product launch timeline   Launching a product normally results in plenty of gray hairs for everyone involved in the process.  That's because launch time is always crunch time for engineers, copywriters, illustrators, and marketing folks. That pressure can lead to a lackluster product launch for one simple fact: timing means everything for getting media attention for your product at launch time. Why timing matters Timing public relations ...

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Fame Arcade Featured in iPhone Life Magazine

Fame Arcade takes center stage in iPhone Life’s recent feature, “Rocking the App Store.” The feature includes an article penned by Fame Arcade founder Dave Struzzi outlining essential tips and techniques app developers need to know when launching their product. The full article can be read online via the following link :